Fandom Unpacked
Fandom has long been the heartbeat of in-person sports, music, and entertainment experiences, with modern fans organizing and sharing their love (or despair) across hundreds of different platforms. Fandom Unpacked is a 30-minute ask-me-anything style series where we aim to understand the power of modern fandom by engaging with some of the brightest minds in sports and entertainment. We pose a series of questions to our guests to gain insight into the shape of fandom in their industry, inviting our audience to join in on the fun by participating in our bi-monthly livestreams. Register at https://situationlive.com/fan.
Fandom Unpacked
From Club to Kingdom: The Power of the Disney Fanbase with D23
What happens when you gather Disney's most passionate fans in one community? Michael Vargo, Senior Vice President of D23, Corporate Events & Walt Disney Archives, reveals the magic behind Disney's official fan club in this captivating conversation.
From its humble beginnings in 2009, D23 has evolved into a global phenomenon connecting Disney's most devoted fans—passionate enthusiasts who visit theme parks regularly, watch films multiple times, and build lasting friendships through shared Disney experiences.
The jewel in D23's crown is its D23: The Ultimate Disney Fan Event (formerly D23 Expo), which has transformed from a convention center gathering into a sprawling, week-long celebration across Anaheim. Here, fans dress as their favorite characters for the spectacular Mousequerade costume contest, get first access to exclusive announcements, and connect with Disney creators in intimate panel discussions. As Vargo explains, planning begins immediately after each biennial event concludes, with teams constantly asking: "How do we top what we did last time?"
What truly sets D23 apart is that no other brand has such a unique connection to its fans. Members receive first access to announcements, products, and experiences—a strategy that recognizes and rewards their dedication. This approach extends beyond Disney's California and Florida hubs through traveling events across America and international expansions to Tokyo and São Paulo, ensuring fans worldwide can participate in the magic.
Whether you're a Disney devotee or a brand looking to build stronger communities, this conversation offers valuable insights into creating authentic fan engagement that spans generations and continues to thrive after 100 years. Listen now to discover how Disney engages their fanbase through the power of community.
Recorded Tuesday, June 10th, 2025
Hosts: Kyle Fox, Account Group Director for Disney, Situation & Damian Bazadona, CEO & Founder, Situation
Guest: Michael Vargo, Senior Vice President of D23, Corporate Events & Walt Disney Archives
Producer: Peter Yagecic, Innovation Advisor, Situation
You're listening to Fandom Unpacked the podcast, an audio version of our regular live stream series where we unpack modern fandom with some of the brightest minds in sports and entertainment. I'm producer Peter Yagisic, and joining me for today's Q&A is Situation CEO and founder, Damian Bazzadana, and account group director for All Things Disney, Kyle Fox. Bazzadana and Account Group Director for All Things Disney, Kyle Fox. Our guest today from the Walt Disney Company is Michael Vargo, Senior Vice President of D23, the official Disney fan club. Michael also oversees corporate events and the Walt Disney Archives. Here's Damian to get us started.
Damian Bazadona:So first off, michael, thank you for taking the time to do this. I know there's a lot going on, it's always busy but it means a lot and obviously Disney is the mecca of fandom and we could tell we have a big audience today. We could see it from arts, sports, travel. It's a really impressive list of folks so there's obviously big interest in coming. I just want to say up front, aside from the marketing excellence that I know Disney is obviously amazing at, I just also think it needs to be said of how impressive I think the organization is at large.
Damian Bazadona:I've been in the business for two decades, so nowhere near the Disney length of longevity, but the folks at Disney have been a top-notch organization at every touchpoint we've had over the years and you get a good check of a character, of how people behave when no one is watching, and I feel like all my experiences in the Disney universe is they focus on doing the right thing. And as a business owner in a space and I've worked a lot with the theater folks here, both other divisions it's heartwarmingly impressive to me Because I will say, generally speaking, the larger the organization, I would say usually it's kind of the opposite paradigm where the warmth isn't there and it just remains extremely impressive to me. All the people that I meet and how good they've been actually to the community not just our company, but just the communities they play in I think is extremely impressive. So I try to say that out loud every time I can say that, because I think it needs to be said out loud. So just thank you and Michael, thank you for taking the time.
Damian Bazadona:Within minutes. You responded and said how can I help? Which is just very Disney. So thank you, I appreciate it truly. I want to turn the mic over to Kyle. I think, kyle, I think it'd be great for you to run point. I know Kyle has a ton of questions. You oversee a lot of our work in the Disney ecosystem. I usually like to hog the mic. I have a million questions myself, but I'm going to respectfully pass the mic here and be back later, kyle take.
Kyle Fox:We're so excited to have you here. We're huge fans of everything that Disney does. Our project director, natalie Ault, has been a member of D23 since the beginning. She is a gold member and so but I would love to hear you know from you, you know, what is D23 all about and sort of what makes it the ultimate fan experience.
Michael Vargo:Yeah Well, first of all, thank you again for having me Excited to be here, and I hope you do know what D23 stands for. A lot of people really don't, and so the D is a given. I hope I don't need to explain that one. But 23 is in reference to when the company was founded back in 1923. So we're kind of harkening back to our origins of the company and really celebrating the last 100 years of the company with D23.
Michael Vargo:So D23, we are a membership fan club and it's more than just a membership club. It is truly a community of our most passionate fans. These are the fans that want to be a part of Disney every single day of their life and they wake up every morning. They want to check out the latest and greatest of Disney. They go to our theme parks a lot. They love to take vacations with Disney. They love to go see our movies over and over again with their friends and family. So these are our most passionate fans. These are folks that just fill their tank every day with Disney and we're excited to be a part of their community as well, and they're excited to be a part of Disney's community.
Kyle Fox:That's so great to hear, and I mean, it's such a huge multi-generational fan base. You know, I'd love to hear from you how does Disney nurture that fan base, how does your team really celebrate them as well?
Michael Vargo:Yeah, you know what's so great about Disney? We're not just a brand. I like to think of us as a lifestyle, in that there is something for everyone, and you talk about multi-generational. I mean there's truly over 100 years of great storytelling across the Disney ecosystem, and you think about everything from not only our Disney pillars, but Star Wars, marvel, pixar. You could love theme parks. You could love Lilo and Stitch. You know there's so many different characters and so many different avenues to go down with your Disney fandom and that's what we love to do is celebrate everything Disney and everything that falls in the Disney enterprise.
Kyle Fox:Yeah, I mean so much has been added to. You know what constitutes Disney these days, and I'm sure that means that the fan base has really evolved. You know, how has the inclusion of things like Marvel, star Wars, how has that changed?
Michael Vargo:D23? It's really been great. Actually, it's a nice synergy. I mean, we find this incredible crossover of fandom across these different properties of Disney and they come and celebrate these at our events. Not only do Disney events, but we do really fun branded events for our Star Wars enthusiasts or Marvel fans or theme park fans, so there really truly is something for everyone and we really lean into the fandom that's out there across the universe.
Kyle Fox:Yeah, you know I want to go back a little bit too, and you know what were the origins of it, what really started it? And I know that the Expo is a huge part of this too, and I'd love to hear how that started as well.
Michael Vargo:Yeah, absolutely Well. D23, we actually created back in 2009. Really wanted to be a—really get our fans together and make them feel part of the company, and that's what we heard from a lot of our fans and guests is that they really wanted to be part of Disney. What we heard from a lot of our fans and guests is that they really wanted to be part of Disney and we wanted to be the truth of Source if you will be authentic and really communicate with our fans so they can hear from the Source and not through other fan blogs or things that were really prevalent at the time. So really got everyone around the company together to create this incredible fan club, the official Disney fan club and really celebrate our fans constantly throughout the year and around the world fan event like no other.
Kyle Fox:That started in Anaheim, california, and it has wow really spiraled and grown into great proportions ever since, and I know a ton of huge announcements come out of that, a ton of great content comes out of that. You know how is the planning for that? I imagine that it's years in advance. Knowing that it happens every two years, it is yeah.
Michael Vargo:And last year's event was unlike any other. We actually rebranded the event. It's no longer a D23 Expo because it's so much more than an Expo. We now call it the D23, the ultimate Disney fan event, and it is truly a week-long celebration of our fans. We've actually outgrew the venue that we were in. We basically took over the Anaheim Convention Center, as you mentioned every other year, and it has grown beyond that. We're now at the Honda Center as well, which is a huge arena here in Anaheim where the Anaheim Ducks play. We did an Angel Stadium takeover. We did D23 night at the Angel game. We had a D23 day at Disneyland, where we celebrated everyone at Disneyland with a special parade and giveaways. I mean, it has really just grown into this week-long celebration and it's pretty incredible Full of announcements, full of panels and presentations, an incredible interactive show floor and lots of shopping, which we know our fans love to do. So it's really a great event unlike any other and only something really truly Disney can do and only Disney can deliver.
Kyle Fox:Yeah, certainly, and I know that you know. Even our partners at Disney Theatrical Group have a presence there every two years as well. That's really exciting to see. I mean, do you have any favorite moments from the planning or even from the expos in general?
Michael Vargo:Yeah, Well, you mentioned, we actually start planning the next one the day after the other one finished. We might take a day off, but we pretty much start right away. So it is quite an undertaking to pull together. So it is quite an undertaking to pull together, but we have incredible partners and everyone around the entire Walt Disney Company really gathers together.
Michael Vargo:It's one of their favorite things to Disney on Broadway, as you mentioned, so many parts of Disney are a part of this incredible fan convention. I have to say I love the one of my favorite parts of this whole event is the mouse parade that we do. This is a fan costume contest that we put on and it is truly for the fans and put on by the fans, which is pretty unique and special. These fans create these incredible costumes by hand and recreate these incredible characters that they actually develop and showcase at this event and it's like a fashion show, but it's a costume contest and it's so great to see the fans just celebrate their favorites. It's pretty incredible to put together and to see come to life on stage.
Kyle Fox:I love that. That's so great. I mean, I know it's some audience questions. I just want to ask one more before we get into them. But so much is announced, so much is shown. How do you sort of, what are the rules of the road for how you decide what fans get access to, what is a priority for them over the rest of your audiences?
Michael Vargo:Yeah, you know that's what's so unique about D23 is we really want to be the first for the fans, so they are the first to hear about could be a special announcement or a project or an upcoming film slate that we're putting out there. We want the fans to be engaged and really hear about what's coming to Disney, because that's what we hear they want from us, and really take a look behind the curtain and give them a deep dive into what creates our incredible stories from films and theme park attractions. So we engage a lot of creators around the company, from our Imagineers, animators, writers, filmmakers, you name it. They all want to be a part of the storytelling and really give the fans a deep dive into the background of some of these incredible stories.
Kyle Fox:That's great, Peter.
Peter Yagecic:I know we have some questions from the audience, so I'd love to hear what everyone's thinking opportunities have you found in engaging Disney fans beyond California and Florida, where so much of the Disney infrastructure is? You talked a little bit about what you do in Anaheim, what you do in the parks, but what are you doing nationally and internationally to include the fans who aren't in one of those areas?
Michael Vargo:Yeah, you know it's a great question. We have fans all over the world. They're not just concentrated in California and Florida where our domestic theme parks are, and we really try to lean into our fandom celebration throughout the year and throughout the country and throughout the world a live, interactive way to engage with our fans across the world and they get to experience a D23 event and be a part of the D23 event experience. We do a lot of traveling events as well throughout the country and we've actually brought D23 Expo, which we had called it previously, to Tokyo. We have been to Japan three times and then, most recently in November of last year, we took D23, the ultimate Disney fan event, down to Sao Paulo, brazil, which was quite an experience really, to, you know, have a fun, interactive experience with our fans in South America and it was really incredible. So, yes, we definitely know there's fans everywhere and we're really excited to bring more of D23 to them.
Peter Yagecic:Did you do the Mouse Garade in Sao Paulo as well? Because my brain is putting those things together and I bet that was amazing.
Michael Vargo:You know we did not do Mouse Garade the official contest, but the cosplay that came out in Brazil and in Anaheim at our biannual event is unlike any other. I mean folks come dressed up in their favorite Disney characters and really get into the character stories. It's really fun to watch.
Peter Yagecic:Well, maybe we have time for one more audience question. Then I'll kick it back to you, Kyle. So this is from Julia, former Jungle Cruise skipper, who's loving this conversation. When you're planning a D23 activation surrounding a specific property, how do you navigate, working and collaborating with multiple lines of business? And maybe you can tell us a little bit about the other hats that you wear, Michael, in addition to overseeing D23. Does that help?
Michael Vargo:Yes, Thank you to overseeing D23. Does that help? Yes, Thank you. Yes, D23 is everything Disney across the entire Walt Disney Company. So we work very closely with a lot of our partners around the company to do some engaging content, create some incredible event experiences for the fans, and they are just as excited to be around it as well.
Michael Vargo:We talk about priorities that are coming up throughout the well, we talk about priorities that are coming up throughout the year. We think about, you know, Lilo and Stitch release, or the Fantastic Four from Marvel's coming out this summer, or Freakier Friday all these Disney fan favorites and really want to rally behind them in a big way. And then not only that, but celebrate these incredible anniversaries and milestones that we know our fans love throughout the year. We're celebrating a Goofy Movie's 30th anniversary this year with a big D23 activation taking place across the United States. You can go to these different movie theaters and have a really fun in-person fan experience to celebrate a Goofy Movie, which this nostalgia and looking back at some of these Disney properties are what fans really crave and what they really love.
Michael Vargo:So we want to do more of that throughout the year and working across the company to engage our partners with. That is pretty incredible. And, yes, I also oversee not only D23, but our corporate events group as well as the Walt Disney Archives, and it's an incredible synergy of departments that work hand in hand to help support one another and leverage a lot of our content and our staff to really deliver some great experiences, not only for our D23 fans, but maybe some of our Disney employees as well and some of our other partners and the archives. We can just go on and on about that. It's a treasure trove of incredible assets and collections over the past 100 years of the company.
Kyle Fox:Yeah, I know there are probably a ton of people on here that could listen to you talk for hours about what's in the archives, and I love the sort of synergy of the archives meeting together with corporate events to really serve as fandom too, you know, do you find that anything you discover in D23 actually makes its way into the rest of the Walt Disney Company? Does it affect you know the way that studios look at movies or that any of the other businesses really look at their products?
Michael Vargo:Absolutely. I mean, that's first and foremost. We listen to our fans and that's what's so great about D23. It provides a platform for us to really engage with the fans and hear from them firsthand. You know we know the movies they love because they go see them over and over again. You know we actually send them onto the red carpets at times or we invite them to some of our Hollywood premieres so they really get to be a part of that whole experience. And our partners always are looking to D23 to say, hey, how can we get this out to the fans first? We want them to be the first to you know, have a look at this new product that's making its way onto the shelves and have them an opportunity to purchase it first. So there's some really great opportunities that we put across the whole company to our fans.
Kyle Fox:There's so much care that it seems like is taken with your relationship with fans. Are there any big no-no's when it comes to fan engagement, like things that you avoid or things that you really keep in mind?
Michael Vargo:You know, I think, first and foremost, we never want to neglect or ignore our fans. I think it's so important to hear their voice and keep them engaged with the company throughout the year and really look at all of our content and all of the experiences that we do from the fans' perspective. What are they looking for? Give them more of what they want. We want to really go bigger and better and deliver on what the fans' perspective. What are they looking for? Give them more of what they want. We want to really go bigger and better and deliver on what the fans are craving. So I think listening to the fans is so important and we never want to go back on being authentic.
Peter Yagecic:Fandom Unpacked is brought to you by Situation, an award-winning marketing agency built for live entertainment that champions the power of unforgettable shared experiences around the world. We offer full marketing and creative services for experience-based brands in live entertainment, attractions, theater, sports, arts and culture, and more. Check us out at SituationInteractivecom. Now back to our Q&A.
Kyle Fox:I want to talk a little bit about partnerships. I know that there are a ton of partnerships, and, you know, not just within the Walt Disney Company but outside too. You know how do you collaborate with other brands. You know, still staying true to the Disney legacy.
Michael Vargo:Yeah, so I mean Disney. The whole Walt Disney Company has had a long history, back when Walt originally founded the company, with some incredible partnerships that he established with especially with Mickey Mouse bringing it into the world, really created some great partnerships with different companies and lines of businesses, and still holds true today. I mean we just announced a great partnership with Formula One, which is pretty exciting to do, and lots of great partnerships and licensees that we do with a lot of different brands and characters throughout the year. And D23 is great to be the throughput for some of those fan engagement opportunities, especially at our Ultimate Disney Fan Event. We have a lot of our partners showcased there as well for folks to look at, shop purchase and celebrate their fans in different ways with different partnerships.
Kyle Fox:Yeah, peter, I want to also give a chance for you to give us any audience questions, damien, if you have anything as well.
Peter Yagecic:I got one more from the audience. This is from Caitlin and it's very diplomatic the way she phrased this. With your passionate fan base, you inevitably get fans who express that passion through a keen eye and sometimes resistance to change. How do you balance nostalgia and innovation?
Michael Vargo:Yeah, you know, nostalgia is so important for D23 and for the Walt Disney Company when you think about all the different milestones and anniversaries that we have throughout the year. We want to celebrate those in a big way with our fans. We actually just did a D23 event this past weekend to celebrate Cinderella's 75th anniversary. So when you have a property and a franchise that has such great legacy, such as Cinderella's 75th, it's important to celebrate it with the fans in a big way. And, as I mentioned, a goofy movie earlier and we want to celebrate these incredible things. Disneyland's 70th is happening right now. These incredible things Disneyland 70th is happening right now. It's a big anniversary year for us. So we do really want to hearken back to what our fans love about. You know their childhood memories. What was your first Disney moment? We love to lean into that and bring more of that to the fans. I mean, I remember that's what I want and that's what our team wants to deliver here, and we're excited to do more of that with the fans.
Damian Bazadona:What's your advice for holding it all together? And I ask that just in the sense of hey, I'd say you guys make it look easy In a way. I know you're going to say obviously it's not easy, but I think for a lot of the other brands that are on here right now, there's a fair number of people here that are responsible for fandom in their organizations. How do you manage, like, how do you think about even with your team, managing the priorities? It's like no plan survives first attack in fandom. We know this and the amount of releases and announcements and expectations of your fans align that with the disney expectations, because I think people expect excellence with disney, which you guys have to carry that. How do you just i'm'm curious, how, with your team, and how you guys think about that? What's the special sauce? If you were to kind of think of a special sauce, you think you guys do really well.
Michael Vargo:Yeah, a couple things on that, you know.
Michael Vargo:I think first and foremost, we really want to create some bespoke experiences that only Disney can deliver, and we have very high bars that we need to uh, to overcome and we want to deliver that to the fans in a big way. We don't only want to meet, but we want to exceed their expectations with everything that we do and create some incredible content for them and experiences. And you know and I think it all starts with our team we are true disney fans and you know that's a big important part of this and how all this comes together is that we're a department of Disney enthusiasts ourselves with varying backgrounds and varying Disney fandoms across the department. So we love to hear about what some of our own team members want to experience and see and go back to some of their childhood memories. Some are fresh out of school and some of us, like myself, have been here for over 30 years at the Walt Disney Company, so we know what is true to our hearts and how we can bring that out to the Disney fans. That's great.
Kyle Fox:Michael, do you have a favorite memory from D23? Over the years, I mean, you've been going 16 years strong now, so there's got to be something you've really. That's really you know you really love.
Michael Vargo:Yeah, so many remarkable experiences, you know it is hard to identify just one. I have to say, my favorite thing every time we do a D23 event and especially at our Ultimate Disney Fan event that we do in Anaheim is when the doors first open to this convention center and you have tens of thousands of fans pouring into the event, into the show floor, with such enthusiasm, big smiles on their face. They're all dressed up in their Disney best and they are just there to have fun and really have a great time. And all this hard work that we've been putting into this event or this project we're doing it for them, and if it wasn't for them we wouldn't be here. So you know, they're the reason why we do what we do and it's so great to see their excitement as they enter a Disney experience for the first time many of them, which is really special. I have to say that's one of the highlights of my job.
Damian Bazadona:How do you measure success? And I know there's some obvious ones right of how many registrants, like how long they stay on, but are there other measurements that you look at? Kind of going all right? How do we know if we're doing a great job?
Michael Vargo:Yeah, you know we always talk about are we connecting with our fans and our audience? You know, really, are we creating some really great content? Is this really what the fans want? And we hear from them and we get their feedback. They're a very vocal group of Disney enthusiasts, so we love to hear from them and we look at how do we continue to build our community. You know, as we grow the fan club, as we grow D23 and grow our fan engagement, we think those are incredible important markers to hit throughout the year.
Kyle Fox:Peter, do we have any uh questions from the audience that we want to bring?
Peter Yagecic:up. We've got a couple more I'd love to to tee up. Um, this one was from emma, which I thought this was really a great question, and that I think we have a lot of marketers who are on the live stream today. So I think this is one that we'd love to hear your thoughts on. How do you think about the cadence and volume of news, events and products that you're sharing with fans? Is there such a thing as too much or too often? And you know we get that question a lot on behalf of our clients.
Michael Vargo:So Michael, I'd love to hear your thoughts on that. I'm sure you know not for our fans. Our fans want it every day, so we could deliver something really great a Disney fan experience and news and announcements for them all the time. Really great Disney fan experience and news and announcements for them all the time, and I don't think it's never enough.
Michael Vargo:We have found the good recipe for our ultimate Disney fan event is every other year. It does provide us a great window, if you will, of time to announce some incredible projects that might be coming to our theme parks, some of our partnerships, that we're having new announcements there, our upcoming film slate from across the Disney universe as well. We feel that two-year cadence really works well for us for that event and we do lots of things, though, throughout the year too. That provides a great platform for announcements and such. We have Destination D23 coming up to Walt Disney World at the end of August that we do kind of in our off years of the bigger event, and it really again provides a great, you know, platform for some exciting fan engagement and announcements as well.
Kyle Fox:What does the future look like for D23? You've got so much going on. What do you sort of see?
Michael Vargo:the output is yeah, yeah, just more and more. You know again, we we really want to um exceed our fans uh expectations and deliver more of what they want. And that's what we constantly go back and look at um each event. And how do we top what we did last time, how do we do more and how do we do better? And that's so important for us. And you know, last year's ultimate Disney fan event was, like I said, unlike any other we've ever done before and it was the biggest fan event in Disney's history. So how do we even top that the next time we go out? And that's always something we're challenged with, but love to do it, we love to be a part of that whole exercise, and engaging with the fans throughout the year is so important because it really helps us craft what we want to do next time.
Peter Yagecic:This question was from Graham and it kind of relates to the last one from Emma on some level, because you said there's never enough communication for fans. Graham says I love that you put fan in the name of what was the D23 Expo. How are Disney fans different from Disney guests? Do you delineate between the two or what are some things that you see as different between your amazing guests who join you in the parks or on the cruises and then that fan? Is there any language you use to differentiate?
Michael Vargo:Yeah, I think you know it's a great question.
Michael Vargo:I think Disney fans are everywhere and they're part of Disney every day. We have some I think I want to call I don't know if I'll label anything a Disney casual fan, but you look at that versus the D23 members, which are on a different level level, we have very highly engaged, highly passionate, highly motivated fans, um, that are that want disney every day in their life, and I think that's a big differentiator, where you have more of a casual fan that might go to a theme park with their family once every few years. Our d23 members go to the theme parks daily, weekly, monthly, um. As I mentioned earlier, they go see the movies over and over again with their friends and family, and D23 has been really an incredible community of fans in that they've established lifelong friendships together. They now take cruises together, they go on vacations together, they go see these movies together. So it's really a community of Disney fans unlike any other, where I think it's on a different level than someone who might go see a Disney movie now and then or visit our theme parks.
Peter Yagecic:Great, we got a question from Daniel as well, which is kind of forward-looking. So the next big D23 is in 2026, right A year from now.
Michael Vargo:Well, we haven't announced what we're doing with the next big Ultimate Disney fan event. More to come. Our next big D23 event is at Destination D23 in Walt Disney World at the end of August, got it?
Peter Yagecic:Not trying to make you break any news here, I'm just putting together the every other year. Blame me if you have any complaints. All good, all good. But Daniel's question is more generic, about looking into the future. With fan expectations evolving rapidly which we see in a lot of the conversations we have and planning years in advance, how do you anticipate and adapt to emerging trends in fandom or digital engagement? You talked about some virtual fan events, anything that you're kind of really excited about in that space of what fandom could look like two, five years from now.
Michael Vargo:Yeah, it's a great question. I think when we established D23 back in 2009, think about what has evolved in the world and trends ever since then we did not have influencers in 2009 like we do today. Social media was not as prevalent in 2009 as it is today, and that's what our fans love so much is to share their fandom with others, and this gives us a platform to do that with, and I think we're staying on top of what fans really want. Technologies are emerging all the time and we see a lot of that at our company here, of course, and we're really leaning into that in big ways. So, yes, we're staying on top of it. I think that's so important for the future growth of not only D23, but our entire company is to stay abreast and on top of these new emerging technologies and how do we apply those to our fans and have our fans really interact with us in different ways. So being relevant is so important for all of us to be successful.
Peter Yagecic:Speaking of innovation, I saw the Disney panel at South by Southwest this year, where the droids came out on stage, which was just truly that was amazing, mind-blowing, Kyle. Any final thoughts, or Damien, before we wrap up?
Kyle Fox:we're getting close to time, yeah no, I mean, it's just I love what you said that these are people who want Disney in their life every single day. And just sort of thinking about your day, I mean, what does that look like? What does your day-to-day look like? What does your team's day-to-day look like? I imagine there's so much detail involved in that apartments every single day.
Michael Vargo:No, two days are ever alike. For me, anyway, it's chock full of meetings and lots of brainstorming and creative discussions about what we're doing with D23, with the Walt Disney Archives, and new event ideas that we're putting together for our employees and some of our internal events. So lots of great opportunity, and we have so many different things happening throughout the company throughout the year. No day is the same. It is something special every day. That's what I love about events. That's what I love about D23, is that you can have something fresh and new every single day, every single week. It's really great. It's not your typical nine-to five job. I'll just say that.
Kyle Fox:Yeah, I'm sure everybody on this webinar is excited to see what happens next. Yeah, amy, and I'll kick it over to you if you have a last question.
Damian Bazadona:Yeah, no, actually I don't. I feel like you've. I think. I just want to say thank you, michael. I think it's been incredible and I think, opening for the we have a great turnout today as obviously a lot of interest in the topic um, and I just appreciate how quickly you came to the table and would just offer to do this. It's great. I'm actually going. I'm going to the Disney musicals in schools program at 2 30 today, so building, building new fans every day, which is just, I think, another amazing program by Disney. Um, but thank you, michael.